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Mega Deal announced in German Domain Trade

European Market Leader for Online Tyre Sales Secures Coveted German Domain: www.reifen.de

Hanover, 13.02.2003 The acquisition of the most popular Internet domain in the German tyre industry www.reifen.de underlines the headstart of the European market leader in online tyre trading, Delticom. Starting immediately, the German online shop of the Hanover-based tyre dealer, accessible by means of the brand name www.reifendirekt.de, will now also be available via the new domain. "In this way, the domain and the shop name are equivalent to the classic search term used by tyre customers. In future we will be found even easier", explained Delticom Managing Director Rainer Binder.

The seller is a domain trader that would like to remain anonymous. Both sides have agreed to maintain silence regarding the exact selling price amounting to " a six figure sum in Euros". "This deal belongs to the biggest ever carried out in Germany", explained Tim Schumacher, CEO of sedo.de, Germany's largest domain dealer. Delticom is confident, that the investment will be worth it. "At last, you can buy tyres at reifen.de ", said Andreas Prüfer, the Managing Director responsible for E-Commerce. Delticom is confident that tyres will establish themselves as a product, besides books and CDs, that is bought via the Internet. Prüfer explained: "We're going to make tyres fit for the Internet."
How the tyres roll out from the Internet
www.reifendirekt.de offers tyres by all known manufacturers: over 40 brands with over 10 000 different tyre types. Prices - based on independent comparisons by customers - are up to 25 percent lower than typical market prices, including shipping costs. A simple input form quickly finds the best offer for everyone. In general, delivery takes two to four work days to any address. Delticom offers a service network of over 1 500 workshops available for tyre fitting services in Germany. The customer can search for the nearest tyre fitter and compare the service costs at the website. If the customer decides to mount the tyres by himself, the Hanover-based company delivers the tyres to his home address. The experience of motorists with a particular tyre brand can be viewed at the consumer portal www.reifentest.com. Reifendirekt.de offers advice per email or telephone hotline. Reifendirekt customers pay either per invoice, credit card or direct debit. In addition, everyone can check the current delivery status 24 hours a day and has the right to return goods within a 30 day period. Newly added to the online product range is engine oil. Delticom delivers within two to three days the low priced quality oil "High Performer" from five litres up.