Delticom: More than 1 million new customers

• 2013: Highest number of new customers since foundation of the company
• First time more than half a million repeat customers
• Increasing trend: buying tyres online

Delticom AG, Hanover - 16.01.2014. Delticom, Europe's leading Internet tyre retailer, cracked the million mark in 2013: More than one million new customers have purchased their tyres in the online stores of Delticom last year. For the first time in company history the number of repeat customers increased to more than half a million.

With the steadily increasing popularity of the Internet as a shopping mall, the online tyre purchase also gains tailwinds by consumers. In the year 2013 the proportion of tyres sold online in Germany exceeded the 10 percent mark. For the coming years industry experts predict further growth potential: until 2020, the proportion of tyres sold online could rise up to 15 to 22 percent. *

"Slowly but surely, the online tyre purchase is coming out of its niche. As Europe's leading Internet tyre retailer we benefit from the increasing willingness of consumers to buy their tyres online. Last year, more than one million new customers convinced themselves of our comprehensive product- and service offering, " Delticom board member Philip von Grolman says.

According to customer opinions Delticom's customers appreciate especially the wide product range at attractive prices and the high availability even in peak times. Within a few days, the tyres are delivered to any of the customers preferred address. Those, who are not aware how to fix the new tyres at their vehicle, have the possibility to directly select one of more than 35,000 professional fitting partners and let the tyres be delivered there.

At the online stores of Europe's leading Internet tyre retailer interested parties can find tyres for virtually any vehicle as well as car spare parts- and accessories. The extensive range of products not only covers car- and motorcycle tyres but also complete wheels as well as aluminum- and steel rims. Tyres for light trucks, truck tyres, bus tyres, special tyres for electric vehicles, vintage tyres and other specialty tyres can also be found in the online stores of Delticom.

* Source: Bundesverband Reifenhandel und Vulkaniseur-Handwerk (BRV) (Transl: Federal Association of Tyre Trade and Vulcanization Craft)

For more information about the company, please visit: www.delti.com

Online stores in Germany, Austria and Switzerland:

www.reifendirekt.de
www.reifendirekt.at
www.reifendirekt.ch/www.123pneus.ch

Tyre tests: www.tyretest.com